Grounded with Steve Hartland
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"Rebranding" - Grounded Ep. 9

January 11th, 2023

In this episode, Pastor Steve talks about the folly of going too far with being concerned about your audience in preaching, he refers to this as "rebranding" the faith. We hope this gives some more foundational concrete for your soul!

  • Begin Show Notes -

1) Rebranding definition

2) What can we learn from Paul's preaching? (2 Cor 4:2-3, Acts 20:20-31)

3) David Martyn Lloyd-Jones (Knowing the Times - pg. 206-207, 213, 214, 215, 217 and 218)

4) Business illustration

5) How do Pastors rebrand:

  • Omit

  • Reshape

  • Redefine

6) Contemporary examples of rebranding

7) Common motivations for rebranding:

  • Evangelism

  • Desire to be liked

8) Review:

  • Don't rebrand, present the Biblical truth as the Bible has it written

  • Be aware of Pastors that do this

  • Do not be anxious about the perception of other people

  • Do not be embarrassed about the content of the Bible (Rom 1:16)

  • Don't put evangelism at the center of everything (the center of why we do what we do should be the glory of God - 1 Cor 10:31)

  • Seek God's favor and approval, seek to be faithful (Gal 1:10)

  • Look at how different leaders in the Bible presented the message

9) D. M. Lloyd Jones - 2nd Quote (Knowing the Times pg. 296, 297 - How to Safeguard the Future)

End Show Notes


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